Powerful Outreach

UI designer

 

Who is Powerful Outreach?

Powerful Outreach is a PR firm that offers unique monthly subscription based PR. They pride themselves on quality of service and communication. Powerful Outreach approached us to create an intuitive design that truly encompasses the brand and services they offer

The Challenge

Powerful Outreach’s main focus for this project was to help generate more leads for their subscription service through development of the public facing website.

Mood board

 

Style tile

Through the use of colour and visuals we were able to create a user experience and interface, that allows Powerful Outreach’s new and returning customers to move effectively through the website. The design allows them to gain the information needed to make a purchase and not be overwhelmed with information. This was achieved through consistent branding and use of shape and colour. Overall I feel the UI was successful in execution, in reflection I feel that some of the photography used could be more consistent.